Everyone’s aiming for your physique.” There are now nearly 300,000 YouTube videos about Zyzz. “Zyzz really inspired me to do gym and just to be myself.” “Zyzz got me where I am today.” “Bro, thanks for the motivation.” “Thanks for the motivation.” “Thanks for the motivation. But on the internet, he lives on as meme and inspiration. Doctors said that he had an undiagnosed heart condition. He died in a sauna in Thailand when he was 22 years old. You just don’t know it yet.” He’s also been dead for seven years. “And every one of us has a little bit of Zyzz in us. And on YouTube, images of him flexing and posing are remixed into epic motivational clips. “You mirin’, brah? You mirin’, brah? You mirin’, brah?” On Facebook, hundreds of fan pages pay tribute. On the website’s boards, his catchphrases pulse through the conversation. And the most popular profile on belongs to this Australian bodybuilder called Zyzz. Is he the key to unlocking the link between toxic masculinity, objectification, and fringe politics?ī is one of the most popular fitness forums on the internet. Transcript The Dark Side of the Male Fitness Internet One of the internet’s most popular fitness personalities is a dead bodybuilder named Zyzz.
